Monthly Archives: July 2008

Working in a Virtual Team (Part One: Remote Client Management)

Posted on July 30th, 2008

Increasingly we have been working with remote clients and talent. Because we are international with studios in multiple locations in the United States and Europe, remote project management is a necessity. Virtual project, resource, and client management is a new paradigm that has challenges and requires a new awareness not found when working in the [...]

Brands live within us as well

Posted on July 18th, 2008

The study done by Duke University found subjects that were flashed subliminally a logo had a different visceral reaction in later tests. When they were asked to do tasks later after being subliminally flashed a logo, their answers were more creative when flashed the Apple logo versus the IBM logo. This is a fascinating look [...]

Photos from BizJam Conference

Posted on July 18th, 2008

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Target Begins Mutualist Message

Posted on July 12th, 2008

Target has begun a new campaign focusing on how it gives back to the community. They are now contributing 5% of their income (averages US $3 million a week) to various causes. They apparently learned their lesson from the debacle in 2004 of banning the Salvation Army from their stores; not-so-ironically one of the non-profits [...]

Brand Presentation Part Two at BizJam

Posted on July 11th, 2008

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Brand Presentation Part One at BizJam

Posted on July 10th, 2008

| View | Upload your own You can also download the podcast! Download the podcast of the presentation here.